List Of Best WhatsApp Marketing Software In 2025

List Of Best WhatsApp Marketing Software In 2025: In today’s digital age, the importance of WhatsApp marketing software has increased significantly because now most people are taking their step towards online business, which has created a big problem to connect and search for customers.

But today, the impossible can also be made possible in this phase of technology. While social media marketing and email marketing are being used more and more, people today are mostly using WhatsApp marketing to grow their business and reach and connect with more and more customers.

But some of you or almost everyone must have heard the name of WhatsApp Marketing, but what it is and how this marketing process works is not known to many people, so today I have brought you this problem troubleshooting through this article.

Today I will tell you in this article What is WhatsApp Marketing, What are its advantages and disadvantages, why it is important, which WhatsApp Marketing Software are there, etc. because today there are many WhatsApp Marketing Software in the market, but choosing one of them is a very difficult problem and also a time-consuming process, so in this article you will find all the information that is related to WhatsApp Marketing.

So this is very important and useful information, so be sure to read this article until the end, so let’s start.

What Is WhatsApp Marketing?

WhatsApp marketing is a strategy for marketing in the digital age that is used to grow the business; it involves all these actions by marketing and connecting with customers and selling your products to them. Similarly, in order to sell their products online, it is also necessary to attract customers and connect with them, so the marketing process works here.

Since it is simple to use WhatsApp so that it gets a little more leads, the importance of WhatsApp marketing has increased significantly today.

WhatsApp History:

However, Brian Acton and Jan Koum developed WhatsApp before it was “WhatsApp Inc. Launched as an independent company under the name” in 2009. Then, in 2014, Facebook bought WhatsApp. After that, a business WhatsApp app was launched in 2018, since which the process of WhatsApp marketing began. Today, about 50 million companies use WhatsApp marketing to sell their products.

What Is WhatsApp Marketing API?

The full name of WhatsApp Marketing API is Application Programming Interface because WhatsApp Business API offers it as an official tool. It has many benefits, including:

• Connecting with massive customers: with the Business API, you can connect with massive customers and send them messages; you can message up to a thousand people simultaneously.
• Creating Chatbots: in this, you can create chatbots so that the message reaches the customers automatically and also saves your time and processes instantly when your customers order anything.
• Direct communication with customers: in this, you can communicate directly with customers and troubleshoot their problems immediately.
• 24/7 Availability: with the help of chatbots, customers are served 24/7; they get services anytime and at any time, so customer response is quite good.
• In addition, WhatsApp Marketing API has many advantages that help in marketing and connecting with customers more and more.

Key Features Of WhatsApp Marketing

WhatsApp marketing has many features that make it a more powerful tool to do marketing, so its features include:

1. Automate notifications & reminders on WhatsApp.

• You can automate notifications and reminders in your WhatsApp marketing software.
• Which means that you don’t have to manually send frequent notifications to your customers.
• You can automate sending notifications about shipping updates, delivery updates, etc. so that customers automatically receive notifications when they order products at any time.
• In addition, you can set up automatic reminders for discounts in your products, when customers cart products, etc. to automatically reach your customers.

2. Easy Integration with Existing Tools

• This feature is very useful and important for WhatsApp marketing.
• This means that the software you use integrates with other tools to make marketing easier.

3. Higher conversion rate:

• The conversion rate of WhatsApp marketing is higher than other marketing because WhatsApp messages are used more.
• A higher conversion rate means more chances for customers to buy your products.
• So the conversion rate of WhatsApp marketing is around 45-60%, but having such a high conversion rate depends on your various factors.

4. Direct and personalized communication:

• This is a special feature in WhatsApp marketing that provides the convenience of talking directly to customers.
• This means you can interact and communicate directly with your customers and give them information about your products, offers, etc.

5. Contact labels:

• Contact labels are a great and useful feature in WhatsApp marketing.
• It lets you divide your customers into different categories, making sending messages easier.
• For example, labels are created in this way, like new customers, VIP customers, old customers, etc.
• The advantage of this is that you is easier to do marketing and send messages to customers and can send messages accordingly by creating labels of different customers.
• For example, those who are old customers can send messages for discounts or offers in products and those who are new customers can send messages in this way to tell them about their products, etc.

6. Low cost of marketing:

• It costs less for marketing than other marketing platforms.
• There are many WhatsApp Marketing tools that are free to use and cost less.

7. Broadcast lists:

• The broadcast feature plays an important role in WhatsApp marketing.
• Broadcast means sending the same message to several people at once, and there is no need to create a group.
• Additionally, you can create a list of contacts and add them to the Broadcast List.

8. Target audience:

• This is an important process of WhatsApp marketing in which you have the ability to send messages to the target audience.
• For example, if you have a product of toys, you will target the parents and then send a message.
• This will also save you time and money.

List Of Best WhatsApp Marketing Software In 2025

1. AiSensy
2. Whatsender
3. RapBooster
4. Zoko
5. Interakt
6. Wati
7. Delight Chat
8. Gallabox
9. Picky Assist
10. Trengo

Read Also: Best Email Marketing Software List 2024 & How to Use It?

1. AiSensy

AiSensy is CRM WhatsApp Marketing software built on a business API, which can make it easier to grow and automate your business.

Key features of AiSensy

AiSensy has many features, including:

Chatbots (Chatbots)

In this, you get the feature of chatbots, which has the advantage that it will automatically answer questions from customers. For example, if a customer has ordered or carted some product, they will automatically receive all the information or responses immediately, regardless of the time they have ordered. This gives a very good customer response, and the average open rate is also very good.

Import and Export Contacts

AiSansy lets you import your contact list from any other sources.
It also allows export of contact lists from CSV, Excel, etc. file formats.

Schedule:

With this feature, you can schedule messages at any future date and time.
This saves your time and allows you to view and track scheduled messages in one place.
In this, broadcast means sending messages to multiple contacts list simultaneously.

Connect the API:

As we have already mentioned to you, an API is a tool that works in conjunction with WhatsApp marketing software.
Here, AiSensy also integrates with the API to make marketing easy and accessible.
Connecting APIs means that AiSensy is integrated with many APIs, including Shopify, Hubspot, Salesforce, WooCommerce, Zapier , Payment Portals, CRMs, etc.

Multi-Agent live chat:

This is a very good and useful feature of AiSensy, in which you get the ability to connect multiple agents together and chat with customers.
You can understand the agent as a member of your team; that is, people or teams working with you get the facility to talk to customers and answer their questions with the same WhatsApp number.

In addition, you can give them to do different tasks; it has many benefits. As time is saved, working together with teams reduces work anxiety and also increases customer feedback and trust in your business as they get answers to the questions they ask immediately.

Free version (Free Version)

• AiSensy is free to use but can only be trialled for 14 days.
• In which you can train this software and learn about their functionalities.
• However, after the end of their 14-day trial, their paid version will have to be purchased only if they can use it for their marketing.
• Pros and Cons of AiSensy
• There are also some Pros and Cons of AiSensy, which are as follows:

Pros:

• Easy to use
• Customer support is available, as is a live chat facility.
• There are many important features available that are useful in making your marketing even better and easier.
• Automation features

Cons:

• May be worth more than other WhatsApp Marketing software.
• The process of texting templates is a bit complicated.
• Using some features to be a bit complicated, hence the need to learn

2:

What Sender is a WhatsApp marketing software or tool that is known for bulk messages; that is, you can send messages to thousands of people simultaneously and grow your business.

 

Key features of WhatSender

What Sender has many features, including the most prominent features:

Sending images and attachments

• This allows customers to send images, videos, audios, etc. in addition to messages.
• You can send pictures in file formats like JPEG, PNG, and GIF.
• You can send documents in file formats like PDF, DOC, XLS, and PPT.
• Can send audio in MP3, WAV file format |
• You can send videos in file formats like MP4, MOV, etc.
• These features are available to users in this feature, which further facilitates the promotion of products.

Saving history (Saving History)

• This feature means that this software saves messages sent by users, i.e., stores them.
• The biggest advantage of this is that you can see what message you have sent to customers before and edit and use that sent message again.
• You also get automatic backup so you can back up your old messages.

Detection of Failed Numbers

• This is an important feature in which messages that do not reach customers are detected.
• That is, when you send messages in bulk, i.e., to several people at once, this software tracks the message to be sent and stores the message that is not gone in a separate category.
• The advantage of this is that contact numbers sent in bulk messages can be avoided if spam occurs.
• Along with this, you also know for what reason the messages in some contact numbers are not gone.

Import from XML or Excel.

• This feature helps you to import the contact data you have from Excel and XML sheets.
• That is, if both your Excel and XML files contain customer data, then you do not need to manually import all the data into the software.
• The software itself has this option that you can import all your data from there.
• It also saves your time.

Message analytics:

• With this feature, you can see if the messages you send have reached people or not.
• That is, in it, you can analyze it completely related to the message, such as how many people reached your message, how many people saw it, how many people opened the message, etc.

Automated replies:

• You can also automate this tool for customers to get answers automatically.
• The advantage of this is that customers can get answers to all their questions themselves by not answering manually at any time.

Availability:

• What Sender is available in Google’s Chrome Web Store.
• That is, you can install it in your Chrome extension.

Pros and Cons of WhatSender:

There are also some Pros and Cons of WhatSender, which are as follows:

Pros:

• The interface of this software is quite simple and can be used easily.
• It is absolutely Free Software and also has paid versions, which is affordable.
• Perfect software for small businesses.
• Customer support is available.
• The use of this software saves time.
• Ability to schedule messages.
• Support multiple languages.
• Also integration with CRM software.

Cons:

• There is a problem with performance issues.
• Unnecessary messages can cause spam problems.
• Sending bulk messages can slow down the process.
• Sometimes there may be a bug problem in the software.

3. Rap Booster

Rap Booster is a powerful and very useful WhatsApp marketing software that allows businesses to develop more and send bulk messages. RapBooster optimizes the marketing you do using multiple technologies and helps you grow your sales.

Key features of Rap Booster

Rap Booster has many features, including:

Group contacts:

• This feature allows you to send messages to a large number of people simultaneously.
• In addition, it also helps to connect better with customers and increase sales.

Automated replies:

• This software allows users to setup the answers to customers automatically.
• The advantage of this is that customers can get answers to all their questions themselves by not answering manually at any time.

Number filter:

• This feature lets you filter numbers, that is, allows you to select the numbers you want to use.
• The advantage of this is that you can send messages to many people in a short time and your money will also be saved.

Multiple Accounts:

• RapBooster allows to restrict multiple WhatsApp accounts.
• That is, you can use multiple accounts on the same platform.
• It can have many advantages, like access to more customers, better collaboration with teams, etc.

Campaign history recall:

This feature in RapBooster is a very handy feature that gives all the history of campaigns. Which allows you to view and organize the data of all campaigns. Now it means campaign means telling customers about their products or services and sending them messages together in a group. Many message tools are used in this. The advantage of the campaign history recall feature is that you can see how data from previous campaigns have performed and use data from previous campaigns to improve future campaigns.

Availability:

• Rap Booster is compatible with many operating systems like Ubuntu, Windows, Android, Linux, iOS, MacOS, etc.
• Additionally, it is compatible with desktop, mobile, tablet, and iPad all devices.

Customer Support:

• If there is a problem with the software, you can talk to their support team.
• Any kind of facility can connect you to their support team via phone, email, and live chat.

Pros and cons of RapBooster

There are also some Pros and Cons of RapBooster, which are as follows:

Pros:

• Send messages with emojis to attract customers
• User-friendly interface
• Affordable price
• Ability to send text, images, video, audio and PDF files in addition to messages.
• Facility to import and export data from Microsoft Excel file format.
• API integrated
• Also integration with CRM software

Cons:

• This is paid software that you cannot use for free.
• account may be restricted if its conditions are not complied with.
• After the number is restricted, if there is no response by the customer, it can be a waste of money.

FAQs: List Of Best WhatsApp Marketing Software

Q1. Is WhatsApp marketing legal in India?

Yes, it is legal to use WhatsApp marketing in India but there are some rules for it If you use WhatsApp for marketing under those rules, then it is absolutely legal. Its rules include: first, you have to get consent from people or tell them that you want to send them messages for marketing, do not send any spam or unsolicited information; and send messages to your customers about the same things they signed up for during marketing.

Q2. Can I sell digital products on WhatsApp?

Yes, you can sell digital products on WhatsApp. You can sell your products online using WHATSUP marketing, so selling products with WHATSUP is a simple and easy way.

Q3. What is the limit of WhatsApp marketing?

There are some limitations on using WhatsApp marketing, such as sending messages, giving accurate information to customers, etc. in addition, WhatsApp marketing software allows sending messages in 30 days up to about 7,000, but it depends on different software and plans chosen by the users.

Q4. Who needs WhatsApp marketing?

Ans-WhatsApp marketing is needed for every users or businesses who want to sell their products online digitally and grow their business, including small and middle-class businesses, e-commerce businesses, local businesses, etc.

Q5. How many businesses use WhatsApp for marketing?

Since marketing can be done all over the world, almost many businessmen do marketing to sell their products; most of them use WhatsApp because this social media platform is used more than other marketing platforms.

Q6. What is the best WhatsApp automation tool?

There are many WhatsApp automation tools that can be used but choosing the best tool depends on the functionality of the users and their features because all the tools have their own features and characteristics.

Q7. What is the average open rate for WhatsApp marketing?

How much is the average open rate for WhatsApp marketing depends on several factors, such as business sending messages to customers at the right time, showing their content to the target audience, etc.

Q8. Is WhatsApp Business app needed for WhatsApp marketing?

Ans-yes, if you want to grow your business and sell more and more products, then the WHATSUP Business app is needed for marketing because it has many features that are useful for marketing.