Best Business Intelligence Tools In 2025: Business intelligence means analyzing business data and collecting it in a place that helps you grow your business to an even higher level; its main purpose is to take business decisions and strategic plans (plans that are made for a long time) in the right direction.
Today, Business Intelligence Tool is being used in very large areas and technologies like AI (artificial intelligence) and ML (machine learning) are also being added to it. Today we will tell you in this article What is Business Intelligence Tool, What are the benefits of using it, which are the best tools and how to choose a Better Business Intelligence Tool, etc.
Best Business Intelligence Tools In 2025
Business Intelligence is a technology that helps to increase the efficiency of the business. this technology collects various data present in the business, then analyzes it so that you get information about your business and get better results. In simple terms, business intelligence provides a variety of tools, i.e., websites, using which you can use your business data, such as transactions, customer information, sales figures, viewing market results, etc., and many more. With this tool, you can see how your business is going or what you can do to increase your business even more in the future.
Business Intelligence Tools History:
- The history of business intelligence is quite old. Mr. Richard Miller Devens started it for the first time in 1865.
- He wrote about business intelligence in his book “cyclopædia of commercial and business anecdotes”.
- But after the advent of computers, mainly using business intelligence in the 1980s, companies made data collection and analysis possible.
- Since then, business intelligence technology has been continuously developing.
- In today’s digital age, the intensive development of technology like AI and ML in business intelligence has made it easier to understand business data in the future and New Sales capabilities in the markets.
Types of business intelligence tools
To understand Business Intelligence even more deeply, it is very important to understand its types because Business Intelligence is divided into several parts or different types and all have different functions.
So here are some variants of this that will make you understand about BI even better:
1. Reporting:
It is used to create reports, i.e., it summarizes the data; in addition, it filters the data, and then it is presented.
2. Spreadsheet:
Microsoft Excel and Google Docs are examples of the most commonly used bi-scores.
3. Data mining
Data mining is a sub-area of Business Intelligence that uses complex and unstructured data to analyse and search data using machine learning and artificial intelligence techniques.
4. Data visualization:
It is used to understand datasets referred to as graphical, charts or statistics, making it easier to share and understand data with other people.
5. Online analytical processing (OLAP)
It is used in various businesses such as financial services, healthcare, retailers, etc.
How does business intelligence work?
Business intelligence is done using techniques like artificial intelligence and machine learning; it collects data, organizes it, then analyzes it and finally presents it.
So let’s understand their working processes even better:
Data collection: first, data is collected from various sources, including transaction data, customer data, market data, etc. A data warehouse is a central repository where all data is collected so that the data in the warehouse can be accessed during business Intelligence analysis.
Model preparation: the model is then prepared using machine learning technology algorithms, which means displaying the data in statistical form to understand patterns and trends.
Cleaning data: cleaning data is an important process in Business Intelligence technology; this process is used to remove or correct incorrect, unwanted, duplicate, incomplete, inconsistent, etc. data.
Analyzing data: then data is analyzed deeply using Business Intelligence tools and techniques that contain important data and once the data is analyzed, it helps in business strategies, processes and decision-making.
Data visualization: data is visualized to understand the data, i.e. data is represented as graphs, images, figures, etc. which makes it easier to understand and share the data.
Preparation of Report: after that, the report of data is then prepared, meaning all the above procedures are combined together and the report of data is prepared. The report is in various forms like-dashboards, charts, graphs, tables, documents, etc.
This is how Business Intelligence technology works step by step and important and valuable data is collected and saved from various sources, which makes it better for customers in the business and to understand the trends in the markets.
Top business intelligence tools list
Here is a list of the top Business Intelligence tools that are most used, so let’s understand all these tools in detail:
1. Microsoft Power BI
Power BI, fully developed by Microsoft in July 2015, is a cloud-based service and BI platform used for data visualization and data analysis. Power BI is a collection of various software services, apps and connectors that work together to analyze data.
It has three main components, which is:
- Power BI Desktop: You can use Power BI in Windows Desktop, where you can import data and create reports and dashboards, etc.
- Power BI service: this is an online software (SaaS-Software as a Service) service that you can use to publish and share reports and dashboards created in the desktop in Power BI.
- Power BI mobile apps: Power BI can also be used in mobile applications such as Android and iOS operating systems so you can easily view and access data from anywhere and anytime.
Microsoft Power BI Features:
Here is the list of all features:
User-friendly interface:
- The interface of Power BI is user-friendly; that is, it is a little less complicated.
- You can easily use the Power BI tool for business intelligence.
Artificial intelligence:
- You can use artificial intelligence in Power BI that makes it easier for you to recognize images and understand text analytics.
- In addition, it has Q&A facility so that users can learn about the data and get feedback by asking various questions to the chatbot.
- Along with this, artificial intelligence is also integrated with Azure Machine Learning.
Data analysis and visualization:
- This is the most important and main feature of Power BI that allows you to analyze data without any technical knowledge.
- You can create reports without writing any complex code and visualize data that includes charts, graphs, etc.
Collaboration and Sharing:
- Power BI helps you collaborate better with teams and share data so you can share reports and dashboards with your teams.
- In the collaboration tool, you get features like annotations so you can explain data to your teams by images, articles, shapes, etc.
Modeling view:
- Modeling view, also called data modeling view, allows you to view and work with data models.
- In this, you can divide the data into different diagrams.
- You can view all the tables included in the data model at once, etc.
Mobile app available:
- It is also available in mobile applications.
- You can view and share the data anytime on your mobile.
Free version available:
- The free version of Power BI is also available, i.e., you can use it absolutely for free.
- In addition, if you need many more advanced features, then you can also buy its paid version, which is affordable.
Customer support:
- Customer support is also available at Power Bi.
- If there is any technical issue of any kind, you can talk to their support team.
Integration:
- Power BI is integrated with all Microsoft applications and products.
- It is also integrated with some third-party apps and services.
Power BI Learning
- Even though Power BI’s interface is simple, it needs to be taught to understand and analyze your business data in depth.
- In Power BI tools itself, you will find many different courses where you can learn it.
- In addition, there are many other platforms from which you can learn Power BI.
- Website Link: Microsoft Power BI
2. Tableau
First started as a computer science project at Stanford in 2003, Tableau’s main objective was to deliver accurate and accessible data to people through data visualization. It makes it easy for people to locate and manage data and also makes it much easier to share data in a fast way.
Tableau has many features, including:
Drag-and-drop interface:
- Tableau features a drag-and-drop interface that makes it easy to analyze data.
- It lets you create an attractive visualization like charts, graphs, etc. without any coding knowledge.
- With this features you can connect to multiple sources and clean the data.
- In this, you can drag the data from here to there and list it in any column.
Revision history:
This feature means that users can view the history of changes made to Tableau’s workbooks and data sources. I.E. can manage looking up previous versions in the dashboard. This feature allows you to easily correct changes or mistakes made in previous data and also to restore.
Collaboration and Sharing:
- Tableau is not only famous for data visualization and analysis but also for collaboration and sharing.
- You can create an interactive dashboard and share and collaborate with people.
- You can share data visualization, i.e., charts, graphs, statistics, etc., with others and collaborate with people in real time.
- This makes it easy to track data in real time and make the right decisions.
Data Visualization:
- Tableau’s data visualization feature allows you to perform a variety of tasks, making data more effective and interactive.
- In data visualization, you can create a variety of charts and graphs, such as-bar charts, line charts, pie charts, scatter plots, heat maps, etc.
- The drag-and-drop interface feature is also used to create graphs and charts easily in data visualization.
Mobile Version Available:
- The mobile version of Tableau is also available; it is compatible with both Android and iOS operating systems.
- You can view reports and dashboards in it as well as use it offline; just you have to download the reports and dashboards to your device.
- There is one thing and a lot of features that are not available in the mobile version, so if you use the business intelligence tool for more advanced features, it will be appropriate to do it in the desktop.
Customizable view
- In this feature of Tableau, you can customize the data manually.
- You can submit the data accordingly, filter, select different types of charts and group the data into categories, etc.
Free use
- Tableau is absolutely free software to use.
- It allows creating data visualization and sharing data publicly, but in the free version, your data is not private.
- If you want to use it with advanced features and security, then buying its paid version may be a better option.
3: Domo
Domo is a cloud-based business intelligence software, an American company founded in 2010 and headquartered in American Fork, Utah, USA. Domo is one of the most popular in Business Intelligence and data visualization, a tool that helps organize and analyze data more deeply using artificial intelligence.
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Domo Features:
Here is the complete feature list:
Data integration
- The data integration feature in Domo is very important and useful.
- It can connect data with more than 1000 systems and apps.
- The advantage of this is that it collects data collected from your various sources in a place called a data warehouse.
- Data integration, in simple terms, means that data collected from multiple sources is stored in the same locations.
Visualization and dashboard:
- As we have already known, data visualization means displaying data in the form of charts, graphs, statistics, etc.
- Dashboard means showing multiple data visualizations in one place.
- So this feature of Domo has more than 150 chart types and more than 7,000 custom apps using which you can customize the data.
Reporting and self-service analysis:
- This feature of Domo allows you to quickly create reports and create interactive dashboards in real time without any data scientists or technical knowledge.
This feature makes it easy and accessible to analyze data.
Augmented analysis:
- This feature includes automatically analyzing data using artificial intelligence and machine learning technology and helps in gaining insight of data.
- In addition, you can ask questions to text bots in natural language and get instant responses from them.
Domo.AI:
- Domo provides artificial intelligence technology that makes it easy to analyze data.
- It searches for the most important data you need.
- This feature also saves your time; it helps you in the way of creating, sharing and consuming data using generic AI instead of manually creating data.
Easy to use:
- Domo has created its user-friendly dashboard.
- So that the user can easily work in it and use it.
- It allows you to create interactive dashboards, customize manually and create data in real time.
Free Use:
- You can try the Domo tool for 30 days and explore the dashboard with good flower features.
- Along with this, you will be provided free self-service education to learn Domo, which includes many videos, articles, etc.
- You can also get help from the Domo expert team and consult the Domo expert for 45 minutes.
- That is, in its free version, you will get to learn about the Domo Business Intelligence software.
Customer Support:
- Domo also provides customer support so you can talk to their support team to troubleshoot any technical issues.
- You can get help by calling the toll-free number of Domo.
- In addition, English language is supported in one thing and Domo help, but Hindi language is supported in limited.
Is There A Career In Business Intelligence?
In this technological age and digital age, the demand for data-driven insights has increased significantly and large companies are using Business Intelligence technology extensively in advancing their business.
In such a situation, there are many career opportunities and the need for a data analyst is quite high for big companies. you can get a good job by making a career in this field and can also increase your skills, but it is not so easy to make a career in this field. for this, you need a lot of hard work, ascendant and communication skills.
Along with this, you need to first understand the step-by-step processes to get a career in this field, like which areas have opportunities, which courses need to be taken and which platforms or institutions are there for learning, etc.
Below we will know in detail all these things, so let’s know what is needed to get a career in this field:
Opportunities Areas:
First of all, we will know which areas of Business Intelligence have opportunities; then this technology has opportunities in many areas, including:
- Business Intelligence Consultant: helps businesses solve their problems
- Data analysts: Their job is to collect, organize and analyze data from different sources.
- Business Intelligence Developer: BI developers create and oversee data analytics platforms and reporting tools.
- Data and Information Visualization: Data visualization is the process of presenting data in visual formats such as charts, graphs and maps.
- Data Architect: responsible for ensuring that all the data of the company is organized and easy to use.
- Business Analyst: helps companies improve their business processes, products, services and software using data analysis.
- Management analysts: these professionals help companies make better decisions using data analysis.
- Data mining is to find hidden information using various techniques and algorithms.
- Data Security: This includes much confidential information in the data of companies, such as financial records, customer details, employee data, etc.
- SQL Server Business Intelligence: it helps you collect, integrate, analyze and report organizational data.
FAQs: Best Business Intelligence Tools In 2025
Q1. Who can use business intelligence tools?
Almost all teams within the company, including data analysts, IT departments, customer service departments, financial departments, business owners, data engineers, and health departments, can use the ANS-Business Intelligence tool.
Q2. What is the main job of business intelligence tools?
The main task of the Ans-Business Intelligence tool is to collect data from different sources and then analyze it so that you get as much information about the business as possible and also understand the market strategy.
Q3. Why is business intelligence useful?
Business Intelligence is useful because it helps in making decisions in business, is important for developing business in future, understanding customers what they need, increasing business performance, finding new revenue sources, which means looking for new ways to generate additional income for business, recognizing patients present in health sectors and knowing their potential problems, etc.
Q4. What types of data are used in business intelligence?
Ans: Business Intelligence uses various types of data, including-social media data, marketing data, Sales Data, Industry data, product performance, internal business processes, customer data, transaction data, website data, customer reviews, market research data, it and system data, etc.
Q5. Is business intelligence software expensive?
Ans-Business Intelligence software is cloud-based business intelligence (it has a variety of plans and subscriptions, it is less expensive than on-premise, and it has data stored on the cloud) and on-premise business intelligence (it is a server that hosts your data on a server, so it is expensive).
